Monday, August 13, 2018

SmartSens Article Translation

SmartSens representative, The Hoffman Agency, kindly sent me a more correct translation of the company's article "Let China no longer miss the era of CIS." This comes to replace the half-broken Google translation in my previous post.

"Due to the late start and weak infrastructure of the semiconductor industry in China, the Chinese development of commercial CCD chips was completely buried and behind. The market used to be basically monopolized by Japanese manufacturers such as Sony, Panasonic and Sharp. Therefore, China completely missed the CCD era. With the rise of CIS, how to break the technology and market monopoly by Japanese and European manufacturers in the image sensor field has become the biggest challenge for the Chinese semiconductor industry.

Soon after graduating from the Hong Kong University of Science and Technology with his doctorate, Dr. Xu Chen went to Silicon Valley in the United States to pursue his own engineer dream. He joined the world's first company that launched commercial CIS chips, and engaged in the research and development of pixel components, the most important component in CIS development. During this time, Dr. Xu and his team developed and applied for nearly 30 patents. Since then, Dr. Xu has been engaged in technology research and development at leading CIS companies.

With the rise of Sony in the CIS field, the "Silicon Valley Power" has gradually declined, and "Asian Power" has risen to the front stage. It was at this time that Dr. Xu Chen first developed the idea of creating a Chinese brand to challenge the Japanese and European CIS giants.

In 2011, opportunities arose as China accelerated development in its tech industry. The central government introduced a series of policies designed to attract overseas talents, including the “Thousand Talents Plan.” Local governments also launched various policies to support the homecoming of oversea talents. It is at this prime time that Dr. Xu Chen returned to his motherland with his own visions, beliefs and core CIS innovations.

To Dr. Xu, successful Silicon Valley companies often share such characteristics: tech- and market-savvy founders, cohesive and go-getting teams, generous and people-oriented benefits, and compatible and diverse cultures. Not only has SmartSens, a company founded in China, inherited the Silicon Valley spirits from Dr. Xu Chen, but it continues to absorb globally educated talents to create a "Chinese core" in the CIS field. Founded on quality products and technological innovations, SmartSens is breaking the monopoly of Japanese and European manufacturers and leading China in the CIS era.
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SmartSens founder Xu Chen